title. ENERGY AUSTRALIA Turning Australia Carbon Neutral

date. 2017

city. Melbourne

activation. Energy Australia wanted to announce their partnership with the MCG in assisting to make it carbon neutral. We were asked to help promote that partnership at the MCG. Of course this was easy, we found an energy making foot technology which we created a competition between the two playing teams. 1 x family from each team were selected to spend the game in our EA private upgraded areas and we gave them free drinks and food.  The families also had a half time 'battle off' which we put on the big screen during half time. the winners received a family club membership of their choice

response. Stadium domination

in colab with MKTG